26 genuinely vegan make-up brands for all your beauty needs
The number of people opting for animal-free lifestyles are massively on the up, with the UK alone seeing a 350% rise over the last decade. Diets are becoming far easier to sustain, with supermarkets launching ranges pretty much every week, but vegan make-up is where things get trickier.
Though most UK-based brands are cruelty-free nowadays, which means they aren’t tested on animals, that doesn’t mean they don’t include any ingredients or byproducts, like beeswax, lanolin, carmine (which derives from cochineal beetles and is often used for red colouring in lipsticks) and glycerin (which is sometimes used to boost moisture levels in skin products).
Thanks to a industry shift in the last few years, responding to consumer interest, which has seen a 281% increase in Pinterest vegan beauty searches since 2017, it doesn’t mean accepting sub-standard formulas anymore.
While non-vegan brands are finding animal-free alternatives, it’s simpler (for morals and convenience) to shop the 100% vegan makeup brands — so we’ve rounded up the best…
Best for skin
Best for eyes
Best for brows
Best for lips
Best for nails
Best for brushes