Co-founded and developed by elite sportsman Gareth Bale, ROWBOTS is a brand new boutique class-based gym in Fitzrovia based on a results-orientated concept with mental conditioning at its core.

Aiming to leave class-goers feeling empowered and strong, Bale has teamed up with group top fitness professionals including Olympic gold medallists, elite professional athletes and physical and mental health professionals, to create a workout that combines rowing, explosive floor work and motivational mindfulness techniques to ensure that each of the classes fulfils its promise to be the complete workout for the body and mind.

Each 45 minutes class demands that you apply maximum effort, working every muscle group in the body on a state-of-the-art water rower that mimics the feeling of rowing on open water. The high-intensity floor work element maximises muscle strengthening while being low-impact as to not put unnecessary pressure on the joints.

Different from other gym studios that you may have come across, ROWBOTS applies the theory of the Mental Health Workout™. An idea coined by psychotherapist Zoë Aston, this psychology model focusses on motivation and the interactions of the brain during exercise, a concept applied within each of ROWBOTS’ 5 classes, specifically designed to tackle a different mental health objective:

System Reset: Endurance based, longer rounds, designed to build resilience

Take Action: Power-based, shorter rounds, designed to aid goal setting

Mental Stamina: Endurance based, longer rounds, designed to enhance patience and focus

Bionic Energy: Power-based, shorter rounds, designed to achieve productivity

Switch On: Signature full body class designed to uplift and empower

For a truly inspiring and motivating workout class to give both your mind and body a much-needed boost, book your class online and head down to the new Fitzrovia space to #SwitchOn.