Painfully aware of what goes into our food and what is on our plate, it’s no surprise that this consciousness has, in recent years, translated to what we put on our skin, hair and nails causing an unrivalled uptick in the number of eco-friendly, sustainable, vegan, non-toxic and cruelty-free salons opening their doors in London.

Whether you’re a member of the V Gang or simply exploring an alternative way of life, here are the eco-friendly and vegan beauty salons in London that have caught our attention.

FOR ORGANIC HAIR COLOURING – Karine Jackson

A longtime advocate of organic colouring and hairdressing, Karine Jackson’s West End salon is a go-to for ethical values without compromising on performance. In addition to launching her own 100% natural and vegan hair care range in collaboration with Beauty Kitchen, Karine uses Organic Colour Systems and Unite; the former of which also use the lowest possible amount of PPD (the ingredient that makes colour permanent) and is free from ammonia. What’s more, the products are made in Hampshire and so boast a low-carbon footprint too. Win-win!

PLUS – Come for a head of highlights but stay for the vegan cookies and oat milk flat whites. Three hours in the chair has never been so enjoyable.

FOR COSMETICS – Glasshouse Salon

Set up in 2013 by Olivia Crighton, Glasshouse Salon pride themselves on their cruelty-free products, organic dyes and low carbon footprint.

As well as offering organic haircare, Glasshouse Salon stock a range of natural and organic beauty brands that mirror their ethos of functionality, high performance and nourishing natural ingredients. Encompassing every aspect of your beauty routine, head to Glasshouse Salon for a ‘Make Up Bag Overhaul’; a one-on-one consultation with a trained expert who will recommend the best natural makeup products to replace your current routine.

FOR NAIL ART – STILL London

Non-toxic, cruelty-free, vegan and environmentally friendly, STILL has ticked every box. Offering delightfully tailored nail designs to inspire your creative side, Still London is proof you a brand can have soul AND purpose. What’s more, the zen-like space of STILL has been created using sustainable and natural products from Iceland, the home of Founder Shelly’s forefathers.

PLUS – In addition to nail art, Still London sells crystals and offers magical, high-vibration, holistic therapies such as crystal facials, energy healing and reflexology with free-spirit therapist Daisy who is an advocate for holistic wellness and natural medicine.

FOR ECO-BEAUTY TREATMENTS – Gina Conway AVEDA Salons & Spa, Wimbledon

Though AVEDA is better known for its cruelty-free haircare, Gina Conway’s AVEDA Lifestyle Salon & Spa in Wimbledon is a wellness flagship offering hairdressing, beauty and spa treatments using products that are cruelty-free and naturally derived. Just as AVEDA believes in a holistic approach to beauty and health, it has combined environmental responsibility with wellness to create a space that is relaxing, uplifting and uses top quality products sourced from local communities.

PLUS – Enjoy an Ayurvedic treatment as standard with any hair service or visit for a hot stone massage and receive an assessment prior to the treatment for a truly bespoke experience.

FOR HAIR – Ralph & Rice

Combining eco-friendly practices with salon expertise is Ralph & Rice, the sustainable salon, in the heart of East London. Besides stocking Davines, an eco-friendly haircare brand, Ralph & Rice have designed the inside of the salon in a sustainable fashion too. From cork surfaces to flowers locally sourced from Columbia Road flower market and coffee from Hackney’s very own Dark Arts Coffee, Ralph & Rice well and truly walk the walk.

PLUS – The salon’s aim is to eventually become a completely sustainable workspace complete with greenhouse and juice bar. Yes, please!

FOR MASSAGE – MASAJ

A first-of-its-kind urban retreat, MASAJ offers bespoke massage, bodywork and relaxation to combat the effects of city living. Within a contemporary shipping container community, The Gossamer City Project, in Hackney, MASAJ combines sustainable design and with natural and organic skincare alongside eco-lifestyle products, championing local businesses and like-minded independent creatives.

Using cruelty-free, hand-crafted oil blends, MASAJ’s five signature bodywork treatments draw on Ayurveda, Stretch and Sports massage techniques for a truly bespoke experience.