Launching on 5th September at 46 Monmouth Street, Fashercise, a Luxury Activewear store, headed by solo female entrepreneur, Alexandra Vanthournout will open its doors for the first time. 

The 650 sq ft space in Seven Dials will stock a range of sought-after inclusive activewear brands such as Khloe Kardashian’s Good American, Varley, LNDR, The Upside and ARKK Copenhagen.

Having begun its life as an online business, Fashercise ventured into pop-ups before deciding to launch their permanent bricks and mortar site. This flagship store will host regular brand takeovers and primarily be an experiential space for its core brands.