Breathe Easier with Napapijri
February 20, 2020 @ 7:00 pm - 9:30 pm
Introducing Breathwork: an event to make you think differently about the way you do things – just like Napapijri’s approach to fashion.
Napapijri is an eco-conscious fashion brand born at the intersection of design, sustainability and innovation. It regards fashion as a circular business and ensures certain products are 100 per cent recyclable and made from items such as discarded fishing nets. It’s a step forward towards a more sustainable form of consumption.
But that’s not all: it also wants to help us stay focused and calm in our day-to-day lives. With this in mind, Napapijri is running a special event for a select few in its Carnaby Street store on 20 February. There’ll be drinks, a breathwork session, a discussion on physical and emotional mental health and wellbeing – plus special guests and the chance to do some sustainable shopping!
The event will be led by breathwork practitioner Stuart Sandeman, founder of Breath Pod (breathpod.me). Stuart is the UK’s leading breath expert: His unique techniques help people to open up the huge potential of their breathing systems…..
As part of its mission to design a circular future for fashion, Napapijri is expanding its popular Infinity range. The latest member of the family is a lightweight, windproof anorak with a design inspired by Napapijri’s iconic Rainforest jacket. For it to be 100 per cent recyclable, Infinity was created using only one material: its trims are made from Nylon 6, while its fabric is made of ECONYL® Regenerated Nylon. This high-performance version of a Nylon 6 yarn is recycled from fishing nets and other waste materials.
And as if all this wasn’t green enough, Infinity comes with its own digital take-back programme, allowing a fully closed-loop cycle. It certainly goes some way to proving once and for all that it’s possible for you to wear clothing that’s not only stylish and functional, but is guilt-free, too.