It’s offish; no longer are we a nation of alcho-centrics. And, despite Brits being a notoriously and traditionally boozy brunch, it’s not hard to see why. With the ongoing wellbeing and health hype, the idea getting hashtag wasted, acting ridiculously then feeling terrible/anxious/embarrassed/hungover (delete or add as appropriate) isn’t that appealing.

Gen Z is most obviously bucking the booze trend, with more than a quarter of 16-24-year-olds choosing an alcohol-free existence and only one in 10 classing drinking as ‘cool’, according to a study.

For a demographic that prioritises pilates over parties, it’s not wholly surprising the draw of the drug isn’t so strong, but it’s not just the under 25s. A cultural shift is underway. Now almost half of the British population shun regular drinking, leading to the highest Dry January to date in 2018, with 3.1 million people taking part.

Despite the stats, taking heeds of the hazards doesn’t always go down too well. Prying questions and eye rolls are commonplace reactions to not drinking at a party so often the best avoidance tactic is simply faking it with a well-chosen bottle or can. And thankfully the options are pretty much endless nowadays — supermarkets all have special sections, hipster breweries like Nirvana are jumping on the bandwagon and there’s a whole host of healthy drinks that work as alcohol alternatives, like botanical spirits and cold brew coffees.

Here are the best sophisticated soft drinks to try…